BK Named one of the top ten Fast-Growing Small Publishers
by Publishers Weekly

Berrett-Koehler has become a hot topic in the media lately, with glowing articles appearing in major publications ranging from The Financial Times to Fast Company.  Continuing this trend, in their March 6, 2006 issue, Publishers Weekly named Berrett-Koehler as the number six “fast growing small publisher.” The article highlighted the exceptional success of various BK books in past two years, including The Secret, Love ‘Em or Lose ‘Em, and Confessions of an Economic Hit Man.  It also examined Berrett-Koehler’s continuing growth by looking at the increasing attention garnered by BK Currents (our line of current affairs books), as well as the upcoming launch of BK Life (our line of personal development books.).

As the article states, “While large publishers work to build brand authors whose names are recognized by consumers, smaller presses have found that a key to their success is to create a name for themselves that is trusted by retailers, authors and agents.”  That we been recognized by Publishers Weekly as one the small publishers to accomplish this feat is an overwhelming compliment that we greatly appreciate.   We are very proud of our recent bestsellers, but are equally gratified that attention and accolades are being paid to Berrett-Koehler as a company.  This is a very exciting time for us, and we would like to thank our authors, stakeholders, and entire BK community for their continuing support in helping us further our mission of “Creating a World That Works for All.”

Can Your Business be Successful and Socially Responsible?

Ben & Jerry’s co-founder Ben Cohen and Social Venture Network chair Mal Warwick team up to show you how you can run your business for profit and personal satisfaction. In their practical, down-to-earth book, they detail every step in the process of creating and managing a business that will reflect your personal values, not force you to hide them. They offer:

• A self-assessment tool to determine what it will take for you to start a values-based business or transform your company into one
• Hundreds of examples of business policies and practices that are both ethical and business-savvy
• Checklists crammed with practical suggestions you can put to work today in your own business

Values-Driven Business outlines how virtually any business can be efficient, competitive, and successful while adhering to a “triple bottom line” of profit, people, and planet.

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Everything You Thought You Knew About Technology Change Is Wrong

Everyone knows that today’s rate of technological change is unprecedented. With technological breakthroughs from the Internet to cell phones to digital music and pictures, everyone knows that the social impact of technology has never been as profound.

But everyone is wrong. In fact, the pace of change isn’t notably faster than in times past and most “revolutionary” technologies are just refinements of past breakthroughs. Take, for instance, the telegraph, which made it possible to communicate instantly across thousands of miles for the first time in human history. That was a big deal. The cell phone allows you to do the same thing while you're walking down the street. It’s cool, but it’s just not nearly as fundamental a break with the past. Seidensticker uses dozens of such entertaining examples to debunk nine technology myths, proving that:

• The rate of change is not exponential (myth #1),
• Important new products don’t arrive any faster than they ever have (myth #3),
• The Internet doesn’t really change everything (myth #8), and much more.

Future Hype exposes the hidden costs of technology and will help both consumers and businesses take a shrewder position when the next 'essential' innovation is trotted out.

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A Simple, Fresh Approach to Demonstrating Training’s Impact

You know it in your gut—training and development is valuable and worthwhile. But as a trainer, you need to prove this fact over and over to clients focused on bottom-line results. While most training evaluation methods are too elaborate, too complex, too costly, too difficult to explain, or worse, produce data that nobody believes, Telling Training’s Story offers a simple, compelling way of evaluating training’s impact: The Success Case Method (SCM).

Based on careful analysis of participants’ first-person accounts of their experiences in a training initiative, SCM doesn’t just measure the impact of training, but pinpoints the very factors that make or break training success. Filled with examples, illustrations, tools, and checklists, Telling Training’s Story not only shares the power of the Success Case Method to evaluate training, it also offers practical step-by-step guidelines for increasing the ROI of future learning and performance initiatives.

download a free excerpt

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Join a Free Web Seminar by Robert O. Brinkerhoff :
Sensible Evaluation of Training – Strategically Measuring the Impact of Investments in Training

Tuesday May 2 or Thursday May 11, 2006 at 2 PM EDT

Training can produce powerful performance improvement results, but L&D professionals need practical and credible methods to “tell the story” of bottom-line value.  Often they struggle with gathering credible evidence and making a clear case that training indeed pays off and helps the organization be more successful and competitive. Learn why traditional evaluation methods frequently under-estimate true business impact and undermine efforts to get vital cooperation and support from line managers and other customers of training. Discover how several leading organizations are conducting simple but strategic impact evaluations that help document and increase the ROI of training investments.

To register for this free 60-minute webinar, please e-mail Sheryl Sundeen